Accommodation New Zealand introduces
Hyatt Resorts of Hawaii have launched Endless Summer Cabanas, a powerful collaboration blending luxury, local culture, and exclusive guest experiences. Partnering with NOHO Home, Summer Club, and ALOHA Collection, the brand elevates the art of cabana lounging. Guests can now enjoy curated design, island-inspired décor, premium beverages, and travel essentials while taking home exclusive keepsakes. This unique launch is a celebration of Hawaii’s year-round sunshine and a bold showcase of hospitality innovation.
Five Hyatt properties across Hawaii are redefining cabana luxury. Hyatt Regency Maui Resort & Spa, Hyatt Regency Waikiki Beach Resort & Spa, Andaz Maui at Wailea Resort, Grand Hyatt Kauai Resort & Spa, and Hana-Maui Resort have each transformed one oceanfront or poolside cabana into a curated lifestyle destination. The concept merges high-end décor, bespoke beverages, and stylish travel merchandise. Each cabana offers a fresh, sensory experience infused with Hawaiian culture, creating a new travel trend in island hospitality.
The project highlights collaboration with respected female-led Hawaiian brands. NOHO Home provides vibrant island-inspired furnishings, Summer Club offers crafted beverages and branded apparel, and ALOHA Collection delivers stylish travel gear. This partnership supports local businesses while amplifying the guest experience. Each brand contributes unique elements, ensuring every cabana embodies creativity, culture, and island authenticity. By weaving community values into hospitality, Hyatt positions itself as a leader in meaningful, responsible travel.
Guests booking the cabanas are welcomed into spaces that fuse comfort with artistry. NOHO Home’s chic textiles and pillows transform each setting into a cultural showcase. Bohemian rugs and curated furnishings set the tone for relaxed luxury, while vibrant patterns pay homage to Hawaiian identity. The design is more than aesthetic; it is an immersion into the island’s storytelling tradition. These interiors ensure that every guest experiences Hawaii not just as a destination but as a lifestyle.
The cabanas are equipped with curated bundles designed to enhance both the stay and the journey home. Guests can take home a NOHO Home travel blanket, bamboo fans, branded trucker hats, ALOHA Collection’s Day Tripper, Hip Pack, and Small Pouch. Summer Club adds refreshing beverages and branded accessories, completing a lifestyle package that extends beyond the cabana experience. These carefully chosen amenities transform the offering into more than a momentary luxury; they become lasting memories carried home by every guest.
The official launch takes place on 22 September 2025, aligned with the fall solstice. By unveiling Endless Summer Cabanas at this symbolic moment, Hyatt playfully demonstrates that summer never ends in Hawaii. The launch not only celebrates seasonal change but positions Hawaii as a timeless destination. Sunshine, warmth, and culture are available year-round. This clever alignment of nature and branding ensures strong emotional resonance, positioning Hyatt Hawaii Resorts as leaders in immersive destination marketing.
To celebrate the initiative, Hyatt and its local partners have launched a high-impact social media campaign. The prize package includes a two-night stay at each of the five participating Hyatt Resorts. Winners will also receive curated bundles from ALOHA Collection, Summer Club, and NOHO Home. The campaign amplifies brand visibility while engaging audiences globally. It also positions Hyatt as a hospitality innovator, merging luxury with consumer excitement. Such campaigns reflect modern marketing strategies that blend travel dreams with tangible rewards.
Perched on Keoneloa Bay, Grand Hyatt Kauai Resort delivers classic Hawaiian luxury. With 605 guestrooms and 42 suites, it features river pools, a saltwater lagoon, and the award-winning Anara Spa. Guests can dine at Tidepools, named one of America’s most romantic restaurants, or enjoy cultural engagement at Ke Kumu o Hihinui Hawaiian Cultural Centre. The Endless Summer Cabanas align perfectly with this ethos, offering guests a luxurious yet culturally rooted Hawaiian experience that bridges history and modern hospitality.
On Maui’s eastern tip, Hana-Maui Resort sits above Hana Bay with 74 rooms, suites, and family residences. Its design reflects authentic Hawaiian tradition, providing dining at Hana Ranch Restaurant, spa treatments, and immersive cultural activities. Known for its retreat-style atmosphere, the property embodies Hawaiian authenticity. Endless Summer Cabanas bring added dimension, blending serene natural beauty with crafted experiences, ensuring travellers seeking tranquillity and cultural depth find exactly what they are looking for.
Founded by Hawaii-born friends, Summer Club provides crafted ready-to-sip bubbles infused with botanical spirits and sparkling wine. Designed to embody sunshine and celebration, the drinks bring an uplifting dimension to the cabana experience. Whether poolside or beachside, the beverages ensure relaxation is paired with vibrancy. Summer Club’s inclusion cements the cabanas as social spaces where travellers enjoy meaningful leisure while celebrating Hawaii’s joyful spirit.
Founded in 2014, ALOHA Collection has become an international lifestyle brand, offering splash-proof and lightweight bags designed for travel and adventure. The founders’ vision of combining fashion, utility, and the spirit of Hawaii resonates across global markets. Their inclusion in Endless Summer Cabanas adds a stylish, practical element to the experience. Guests leave not only with memories but with essentials that support future travel, strengthening the long-term impact of Hyatt’s collaboration.
NOHO Home delivers artful furnishings and textiles that capture the vibrancy of island culture. By infusing cabanas with colours, patterns, and textures, the brand transforms the spaces into living showcases of Hawaiian creativity. NOHO Home’s influence ensures each cabana reflects cultural identity while maintaining contemporary luxury. Guests are immersed in an environment where art, comfort, and hospitality converge. This collaboration underlines the power of local design in enhancing global tourism offerings.
Hyatt’s cabana project marks a strategic move in redefining resort hospitality. It demonstrates how curated partnerships with local brands can elevate global travel standards. The initiative creates a deeper sense of place, turning cabanas into cultural destinations. By merging luxury with authenticity, Hyatt builds competitive advantage in Hawaii’s crowded hospitality market. Endless Summer Cabanas highlight a new trend in tourism, where immersive, purpose-driven experiences are valued as much as high-end amenities.
